Magnetic is a beautiful rich high pigmented deep purple shade with blue undertones. Suitable for all skin tones! Perfect with a deep purple or blue lip liner. Rich, Bold and High Coverage! Magnetic glides on smoothly, transforming from a creamy texture to a lightweight stain which is long-lasting and dries completely matte! Not sticky, not too drying, absolutely comfortable to wear! This product is 100% cruelty-free!